Provide sustainable strategic consulting report for community e-commerce enterprises
4 Weekly Corporate Training on :
Enterprise Strategies & Market Analysis
Explain the tools and methods of social researches.
Desktop vs Academic Researches
Understand the differences between the 2 researches and its theory.
Studies on Community E-commerce
Background research on community e-commerce enterprises.
Chinese
Marketing 101
Understanding how to utilize user engagement for marketing.
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Week 1
Orientation
First Cohort meeting with trainers and students.Receive instructions on attachment expectations and requirements.
Week 2
Introduction
Using cases to describe enterprise strategies and market analysis. Apply deskop research methods to compose reports on e-commerce enterprises in lower-tier cities.
Week 3
Training
Participate in enterprise status research and internal and external environment study, conduct business interviews and provide theoretical support for business directions.
Week 4
Presentation
Within the team, students prepare a set of creative proposal and present a final report to the trainers and executives.
